My sweet spot is working with scaling startups (seed through-C) in the technology space on go-to-market strategy. My subject matter expertise falls primarily within re/insurance, AI, remote sensing, and geospatial B2B and B2B2C products.
My superpower is getting you started in the right strategic direction and helping you take the initial next steps. I help add a new and different perspective, ask the questions you didn’t consider, and help focus the conversation.
My differentiator is experience across a broad swathe of different GTM functions, from pre-sales, delivery, customer success, marketing, and support. I’m a seasoned ‘all arounder’ that can wear many hats and provide support across many gaps.
New!
Go to market strategy + technical consulting.
Have a great idea but not sure where to start with a website, application, or mobile app?
Get a two-for-one of a fractional CTO + GTM strategist. I am partnering with David Meadows, seasoned developer and engineering leader to provide joint services!
My services
Strategy Retainer
Regular access to consulting sessions, along with ad hoc research and proposals for a retainer of up to 10 hours a month.
Hourly Based Projects
Already know that you need a strategy kickoff session? Value Proposition refresh? Product Market Fit engagement? I’m happy to draft up an hourly-based project plan.
Fractional Leadership
Do you need to fill a gap between hires? Get through a particular moment (product launch, strategy shift, etc)? I am happy to discuss fractional roles for 3 to 6 month engagements.
Elizabeth Foughty 